Tag: Marketing Automation

There are 5 major steps in the Marketing Automation process that allows for effective marketing.  Identifying Your Goal Find Your Audience Create Content for the Buyer’s Journey Make Successful Workflows Analyze and Optimize those Workflows Step 5: Analyze and Optimize those Workflows The last, but most crucial, step is to examine! What is effective now […]

There are 5 major steps in the Marketing Automation process that allows for effective marketing.  Identifying Your Goal Find Your Audience Create Content for the Buyer’s Journey Make Successful Workflows Analyze and Optimize those Workflows Step 4: Make Successful Workflows You now have a clear buyer’s journey, a defined goal, and an idea of what content to […]

There are 5 major steps in the Marketing Automation process that allows for effective marketing.  Identifying Your Goal Find Your Audience Create Content for the Buyer’s Journey Make Successful Workflows Analyze and Optimize those Workflows Step 3: Create Content for the Buyer’s Journey To be a successful company in today’s market, you must actively work with content […]

There are 5 major steps in the Marketing Automation process that allows for effective marketing.  Identifying Your Goal Find Your Audience Create Content for the Buyer’s Journey Make Successful Workflows Analyze and Optimize those Workflows Step 2: Find Your Audience Buyer Personas are fictitious, generic depictions of your ideal clients. They help you better understand your clients […]

There are 5 major steps in the Marketing Automation process that allows for effective marketing. Identifying Your Goal Find Your Audience Create Content for the Buyer’s Journey Make Successful Workflows Analyze and Optimize those Workflow Step 1: Identify Your Goal Establishing a goal is the first step! You can then add other types of metrics that pertain […]