Google Ads Agency Pricing

Google Ads Agency Pricing: How Our Management Fee Works

Senior Google Ads management that bids on revenue, not form fills. Our fee is the greater of a percentage of ad spend or a monthly minimum. Built for brands spending $100K+/month on ads.

How We Charge

How Much Does LGG Media Charge for Google Ads Management?

Every engagement is priced the same way. Nothing on the call should surprise you.

The model

A percentage of ad spend, with a monthly minimum as the floor. The minimum pays for the senior work every account needs from day one, like tracking and conversion setup. Above the floor, the fee moves with spend.

What is included

An offline conversion pipeline that sends closed deals, collected payments or profit per order back to Google. Bidding set against that value. Reporting built on revenue. Google Ads and Microsoft Advertising run on the same pipeline where both carry demand.

Who it is for

Accounts spending $100,000 a month or more, with a market big enough to grow 5x and the ambition to capture it. You own the Google Ads account and the tracking we build on it.

Terms: No annual contracts. The initial term and the setup fee are set in the proposal, before any work starts.

Common Questions

Before You Book a Call

What does the setup fee cover?

The build that has to exist before bidding on revenue can work: an audit of what the account optimizes toward today, the connection from your CRM, payment processor or booking system to Google Ads, and a test of that pipeline against historical records before live spend runs through it. The amount is written into your proposal.

What happens in the first month?

The pipeline is verified against live revenue events, and the algorithm starts matching clicks to outcomes. Targets start conservative so it has room to gather data. Accounts that look expensive in week two often look far more efficient by week six, so structural changes wait until the 60 to 90 day learning window closes.

Do you manage Meta as well?

Yes. We manage paid media across Google, Meta and Microsoft Advertising. Meta campaigns run on the same offline conversion infrastructure as paid search, with real revenue events sent through the Conversions API.

What if our spend is seasonal?

Bidding follows a revenue target, not manual budget rules, so the account absorbs demand swings without weekly intervention. In a slow month, the fee falls with spend until it reaches the monthly minimum.

Do you work with ecommerce brands?

Yes. Shopping and Performance Max campaigns bid on revenue, or on gross profit after cost of goods, depending on the setup.

Sources: Google Ads Help, About offline conversion imports and About access levels in your Google Ads account. Merchant Center Help, Cost of goods sold [cost_of_goods_sold]. Meta for Developers, Conversions API.

Next Step

Get the Findings, the Fix and the Price in Writing

On the call we review your current strategy, your spend and where the revenue signal breaks. Then you decide whether to proceed.

Request a Discovery Call